Motivating factors

Seth Godin in his book “Linchpin” quotes Richard Florida’s top ten motivating factors for creative professionals. Not surprisingly only one is explicitly extrinsic motivator.

Here is the list reordered slightly according to my personal preference.

  1. Challenge and responsibility
  2. Flexibility
  3. Professional development
  4. Stimulating colleagues and bosses
  5. Organizational culture
  6. Exciting job content
  7. Money
  8. Peer recognition
  9. Location and community
  10. A stable work environment